Why people buy fashion magazines? For many reasons of course! Personally, I find some great editorials, personal stories that touch and move and compel to think from a different perspective. There are some wonderful healthy recipes that are perfect for my hectic lifestyle and demands. And without saying, well designed magazine outsells any other that doesn’t follow the trend.
It is natural and obvious that people respond to and are eager to spend their extra moment longer on magazines that feature people, their faces, their bodies dressed in couture clothes. It’s a psychological reaction to respond better to a human face than any other given image. This fact alone has been capitalized on and used in many areas of our lives. And one of them is the publishing industry.
We are all very familiar with that urge to stay a second longer by the magazine stand when moving along the line in the grocery store. Headlines and images with real people catch our attention and keep us “loyal” to the habit of either flipping through the pages or buying a copy of the magazine. At the end, the question is, “What is it that urged you to buy this very copy?”
I was truly inspired by this recent story of an eighth-grade girl, Julia Bluhm who decidedly made her voice heard in the magazine industry. To be more precise, her voice was at least heard by the Seventeen Magazine, the one that teens read.
And what Julia wanted them to know and to change is depicting real girls with real looks. Show freckles, show pores, show any blemishes on faces and bodies that this person in the picture may have and display in real life. And Julia got a huge support from a lot of people, and an online community as well.
She collected over 46,000 signatures, rallied in New York, had a meeting with the Seventeen’s editor-in-chief Ann Shoket, and continues to march with her petition to give little girls positive and unchanged images on the pages of the Seventeen magazine.
What Julia has done is far beyond of a deed of courage. She has started her path of a True Hero Quest. A quest that is never easy or resolvable to the end. A quest of triumphs and hard falls. A quest when a person has much more chances to self actualize than anything that is done in life.
Julia Bluhm, Celebrate Woman Today applauds you in your valiant attempt to convince any fashion magazine to share more life-like images of people on their covers and pages. I thank you for your decision and your actions to do what is important for you and so many others around you. You are a true inspiration for all.
The Petition that Julia started is still open to sign. It’s not the end of anything. It’s just a beginning. Or a continuation. Depends on where in life you are standing today.
See Julia’s Petition to ask “Seventeen Magazine to commit to printing one unaltered – real – photo spread per month,” HERE.